The businesses that matter most rarely make headlines.
That’s where we work. Cardiff 101 Ventures provides minority growth equity and hands-on advisory support to founders in the U.S. service economy.
Capital with a point of view.
We take minority equity positions in established SMB and middle market businesses and back them with hands-on advisory work — not a board seat and a quarterly call.
Cardiff stays involved past the close. We work alongside founders on the decisions that compound: pricing, hiring the next operator, the first acquisition, the messy quarter.
Built for operators, not pitch decks.
Founders who’ve proven the model. Real revenue, real customers. Ready to grow — or thinking carefully about what comes next.
Established revenue
Proven model, real customers, operating history.
Service-based business
Home services, equipment, beverage, and adjacent sectors.
U.S. operations
Domestic businesses only.
Founder involved
We partner with operators who are still in the business.
Let’s talk.
If it sounds like a fit, reach out. We read every submission and respond to every qualified inquiry.